Can you afford to ignore Facebook? With 500 million active users Real Madrid CF Jersey , of which 50% log on every day, it is a medium you will ignore at your peril.
But to many people there is confusion in relation to business pages, fan pages and personal profiles - and how does a business start?
First - fan pages are now business pages - they are one and the same. So how do I create business page?
You first start with a personal profile. This should be set up by someone in the company, though you must retain control of it, should they leave the company.
This profile will be used to "spawn" the business page. I would recommend setting up an email address specifically for your Facebook page. This will give you access to all your information updates, accumulated fans Neymar Jersey , etc.
Why set up a personal profile first? - Because it is the way Facebook works. It is setting up a platform for your business to launch. It also is a good way to think of your business as a person, since it will be interacting with people as opposed to a corporate identity or a faceless (excuse the pun) charity.
From your new "personal" account, you can then create the business page - you will then go to the Facebook Business Page creation tool to make your new page.
Under the heading "Official Page" look for "Create a Page for a:" and then select "local business." Enter your page name. The name you choose for your Facebook Business Page will appear at the top of your finished page. Use proper capitalisation of your true company name, as that is what will appear in the Facebook page.
Once you clck create, the next page you see will be your brand new Facebook Business Page. It is that simple. Later, after you''ve had 25 people "Like" your page Edinson Cavani Jersey , you will be able to select a vanity URL, but we''ll talk about that later.
When you have set up your Facebook Business Page, you should "freeze" the personal profile that was used to create your Business Page. Alter the privacy settings in the personal account to not show your personal information to others who are not "approved" friends.
The profile that you set up for your business, should be different to your personal profile. It is not recommended that you mix the messages between the two profiles.
What are the benefits of a Business Page?
There are many benefits, not least the fact that without a Facebook profile you will miss out on the opportunities your competitors are enjoying.
* The ability to contact all people who "Like" you with special offers, newsletters Kylian Mbappe Jersey , etc * Interact with fans or people who like you similar to a forum, * Set up events and invite fans to attend, * Create specialized welcome and shopping pages. * Links to your blog and twitter accounts * Real-time feedback with live interaction with clients and prospects
Your business page is an extension of your website and is tailored directly to people''s individual wants and needs.
Create an easy to remember business page
When you have 25 people who "Like" your Page, you can select a short easy name to promote on your website and business card. Your Business Page goes from something like
to something like this just visit this link You can have real name URLs for both your personal account and Business Page.
This is a one off creation, once created, you cannot change your business URL.
Tips for interacting with fans
You can use many media on your Facebook page Thiago Silva Jersey , like Photographs, Videos, Podcasts, Articles, etc.
Keep your posts short and interesting and imbed the links to the more detailed information. Do not sell too much. Provide useful information. The more you give your readers, the more they will come back Paris Saint-Germain FC Jersey , and if they want what you have to offer, they will buy from you.
Conclusion
With 500 million users worldwide and nearly 2 million users in Ireland, Facebook has become an essential business tool. Business that do not embrace this form of social media online marketing will suffer the consequences. Those that embrace it will be well positioned to find what customers want and give it to them. How to Do Less and Accomplish More with Your Marketing Marketing Articles | November 20, 2009
Many business owners look at marketing as a huge burden and feel it takes a lot of hard work that they do not enjoy, and not a place where they can express their selff.? They find client work a place of joy and authenticity, but not their marketing.
Nature?s intelligence functions with effortless ease . . . with carefreeness Juan Mata Jersey , harmony and love.
And when we harness the forces of harmony, joy and love, we create success and good fortune with effortless ease.
In a nutshell, this law is saying that Divine Intelligence expresses itself spontaneously and without effort.? A blade of grass doesn?t try to grow, it just grows.? A goldfish doesn?t struggle to swim, it just swims.? A pansy doesn?t attempt to bloom Anthony Martial Jersey , it just blooms.? It?s their nature to do so.
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Now, what the heck does this have to do with marketing your business, you may ask.
Lots of creative David Beckham Jersey , service-centered business owners see marketing as a burden, as something that requires a bunch of hard work, and certainly not a place where they can express their True Self.? Client work is seen as a place of joy and authenticity, but not their marketing.